Southlake, TX – May 12, 2010 – While many home service companies are fighting for survival, Berkeys Plumbing, Heating and Air Conditioning continues to grow at double-digit rates, as it has done the past three years.
Jamie Wooldridge, Berkeys president, says his company is doing it the old-fashioned way – delivering value in every transaction. “People are looking for value for their dollars, especially in this economy,” Wooldridge said. “They reward companies that provide returns on their investments and that don’t waste their time.”
Berkeys grew by 21 percent in 2008, followed by a 17 percent boost in 2009 and is on pace at that rate the first four months of 2010. All growth has been organic and in the company’s primary service area of Northeast Tarrant County and the surrounding area.
That “surrounding area” is enlarging, as the company grows, however. Berkeys is attracting increasing numbers of new clients in Flower Mound, Lewisville and Denton, as well as in Dallas County and Collin County communities, including Carrollton, Plano, Irving and Frisco. Nearly half of the company’s business comes from referrals by satisfied customers.
Strong growth has required more operating space. In March, Berkeys moved from two buildings that totaled 9,000 feet of office, service and warehouse space into a single location in the same business park with more than 16,000 feet of space. The new space is nearly filled already.
“We had to hold off hiring for several positions until we had someplace to put them,” Wooldridge said. “We have increased our payroll by 30 percent in the past two months, with new hires in customer service, plumbing, air conditioning and heating departments. Honestly, this kind of growth even surprises us somewhat. ”
Berkeys is best known for its Universal Protection Plan, a one-of-a-kind service agreement that covers annual tune-ups on all central air conditioning, heating and plumbing systems in a house for one payment of $99. The company has thousands of customers who save hundreds of dollars each year on the cost of tune-ups alone.
The numbers are compelling. For Berkeys average customer, with three or more central air and heating systems, the cost of individual $79 tune-ups for heating, air conditioning and plumbing systems would be $553. The $99 Universal Protection Plan price provides annual savings of $454 in tune-up costs alone.
In addition, service agreement holders get priority treatment in case of emergencies, and discounts on parts, when needed. Berkeys uses flat-rate pricing instead of hourly, so customers know the price before work begins.
Community involvement also plays a major role in Berkeys business, from participation in chambers of commerce and local festivals to sponsorships of school classroom and athletic activities, all reinforced by its colorful “rolling billboard” trucks that are a familiar site on North Texas streets every day.
Berkeys also has built a strong presence on the Internet with a blend of social media, email, newsletters and a content-rich website. The proof of this approach lies not only in strong word-of-mouth advertising and referrals, but glowing customer testimonials mailed in and posted on Berkeys website.
About Berkeys
Berkeys Plumbing, Heating and Air Conditioning has specialized in the needs of homeowners in Southlake, Grapevine, Colleyville and Flower Mound for 35 years. Berkeys reputation for prompt, honest service from licensed and factory trained technicians assures customers the best in professional service and equipment. To learn more, call Berkeys at 1-877-BERKEYS, or visit our Website at https://www.berkeys.com.